Selectric Teardown

Screwdrivers, pliers and greasy parts on a 4'x8' table.

I took apart a classic IBM Selectric typewriter to create a poster for publication on IBM’s master brand social platforms. This was not only published digitally, but also available as a print.


What I did

  • Art Direction
  • Deconstruction
  • Placement
  • Photography
  • Photo Retouching